Overview

IRI ist ein weltweit führender Anbieter von Marketing-Beratungsleistungen für Konsumgüterindustrie und -handel. Mit einer einzigartigen Kombination aus Marktinformationen, Marktverständnis, prädiktiver Analytik,  Insights und führenden Technologien helfen wir unseren Kunden, erfolgreich zu wachsen. Mit einer der weltweit größten Datenbanken ermöglicht IRI weltweit über 5.000 Kunden, Potenziale zu erkennen, ihre Verbraucher anzusprechen und ihre Marktanteile auszubauen.

IRI is a leading global provider of marketing consulting services for the consumer goods industry and retail. With a unique combination of market intelligence, market understanding, predictive analytics, insights and leading technologies, we help our clients grow successfully. With one of the world's largest databases, IRI enables over 5,000 clients worldwide to identify potential, target their consumers and grow market share.

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