We are pleased to announce that GoodsTag has secured the top spot in the ‘Smart Labelling System’ category at the Orange Fab Fiber Innovation Call 2024. This prestigious recognition celebrates GoodsTag’s NFC-Enabled Digital Product Passports, which ensure full lifecycle traceability and targeted services for sustainable and future-proof fiber networks in Belgium.

A Cutting-Edge Solution for Fiber Networks: GoodsTag’s innovative approach to traceability and targeted services for optic fiber cables and network equipment stood out in front of a C-level jury at Orange Belgium headquarters, making GoodsTag one of the top winners.

Dominique Elsen, Chief Product Officer at GoodsTag, commented: “We’re honored to collaborate with Orange Belgium on their ambitious fiber network deployment. Our digital product passport platform will streamline fiber infrastructure management, contributing to more efficient and sustainable services in the network rollout.”

Strategic Partnership with Orange Belgium: As a winner, GoodsTag has secured a 6 to 9-month collaboration with Orange Belgium, gaining direct access to the teams responsible for deploying Orange’s fiber network. This partnership will enable GoodsTag’s technology to integrate into Orange’s large-scale infrastructure projects.

Philippe Toussaint, Chief Technology Officer at Orange Belgium, said: “We believe that open innovation is not just a strategy; it’s a necessity. By working closely with start-ups like GoodsTag, we are preparing the telecoms network of tomorrow: a very high-speed, sustainable, and resilient network.”

Broader Impact of GoodsTag’s NFC-Enabled Digital Product Passports: GoodsTag’s NFC-Enabled Digital Product Passports provide multiple benefits for fiber network deployment, including:

Enhanced Traceability: Real-time tracking of fiber optic cables and equipment.

Efficient Maintenance: Quick access to component information for faster repairs.

Sustainability: Improved lifecycle management and recycling processes.

Data-Driven Decision Making: Comprehensive insights for network planning and optimization.

Laurent Ovaert, Business Development at GoodsTag, shared: “We’re excited to demonstrate how our technology enhances efficiency, traceability, and sustainability in fiber network deployments.”

Looking Ahead: This win marks a significant milestone for GoodsTag, positioning the company at the forefront of innovation in the telecom sector. The collaboration with Orange Belgium will accelerate GoodsTag’s growth while contributing to the development of Belgium’s digital infrastructure.

Your GoodsTag team